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Investment

With over £300 million of new development starting on site next year, our portfolio of high-quality commercial and residential schemes will unlock the potential for a further £800 million of investment. This will drive the economic regeneration of West Bromwich and the surrounding area, opening up a myriad of opportunities for local people in education, employment and leisure.

To develop and nurture a thriving economy it is essential that we get the right mix of sustainable physical regeneration. Through the support of our partners, developers and investors who share our vision, we will help build and redefine new environments attracting over £1.9 billion of both public and private sector investment of which more than £1.6 billion is private sector investment over the next five to ten years. This will revive a real sense of pride in the area.

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    Our vision is to:

  • Attract more than £1.9 billion of public and private sector investment over the next five to ten years
  • Secure more than £1.6 billion of private sector investment over the next five to ten years
  • Reclaim and remediate 119 hectares of brownfield land
  • Provide 450,000 square metres of employment workspace
  • Create almost 11,000 jobs and safeguard over 9,500 others
  • Build 1,575 new homes


“RegenCo has some fantastic plans for world-class projects that will act as a catalyst for further investment and create a place where people will want to relocate and want to be.”

Stephen Karle, Chairman of Regenco and Chief Executive of West Bromwich Building Society

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Total returns for all property in regeneration areas have outperformed all UK property over the last five years – this has been mirrored across all property sectors including residential.